Reef-Safe Sunscreen Label Guide: How To Avoid Greenwashing

reef-safe sunscreen label guide showing non-nano zinc oxide SPF 30 sunscreen tube and woman applying sun protection

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Reef-Safe Sunscreen Label Guide is your quick cheat sheet for shopping smarter—because “reef-safe” isn’t strictly regulated and brands often use the term loosely. If you want sunscreen that’s better for the ocean and kinder to sensitive skin, the label matters more than the marketing. Here’s exactly what to look for, what to avoid, and how to spot greenwashing in 30 seconds.

The Ingredients You DO Want

For a truly reef-friendly option, look for mineral UV filters:

  • Non-Nano Zinc Oxide (top pick for broad coverage)

  • Titanium Dioxide (also common in mineral sunscreens)

These minerals sit on the surface of the skin to help block UVA/UVB rays. “Non-nano” generally means larger particle size, which many people prefer for both skin feel and environmental concerns.

The Ingredients To Avoid

If you see these chemical filters, skip it:

  • Oxybenzone

  • Octinoxate

  • Octocrylene

  • Avobenzone

Many shoppers avoid them due to reef and sensitivity concerns, and because they’re commonly used in sunscreens marketed with vague “clean” claims.

Other Quick Label Checks

  • SPF 30 is a great everyday target for most people (with proper reapplication).

  • Avoid aerosol sprays for more consistent coverage and less environmental drift.

  • Look for clear ingredient transparency and brands that explain their testing and sourcing.

If you want a sunscreen that makes label-reading simple, our SPF 30 mineral formula uses non-nano zinc oxide and skin-nourishing beef tallow—made the Eat My Face way: If you wouldn’t eat it, don’t wear it.
Use this Reef-Safe Sunscreen Label Guide the next time you shop, and you’ll instantly know what’s legit. Reef-Safe Sunscreen Label Guide shoppers avoid greenwashing and choose mineral protection with confidence.

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Founded on the principles of purity and simplicity, 'Eat My Face' began as a response to the alarming presence of harmful chemicals in conventional skincare products. We asked a fundamental question: Why should skincare be any different from the wholesome, natural foods we consume? This question led us to create a line of skincare you can eat; products that are as natural and nutritious as the food on your plate.